Land Securities Launches Luxury Apartments in London

Client
Year
2013 - 2015
tags

For over 3 years, RSVP PR agency has been working closely with Land Securities, the largest commercial developer in UK. Focusing on their residential arm, RSVP helped develop key messages and communicated the benefits of their latest premium residential developments, Nova and Kings Gate, in the newly rejuvenated Victoria SW1 area. To ensure a cohesive messaging strategy, RSVP secured numerous interviews for Residential Director, Tom Eshelby across business, design and lifestyle media including CNBC, Bloomberg, The Business Times, The Peak, Luxury Insider, Esquire, Lifestyle Asia, among others. By doing extensive research on the property market in both Singapore and London, RSVP was able to create an engaging discourse with the media outlets and their audience. The project has garnered over 1.5mil in PR valuation across the years.